“CUTE!” The most fanciful, fun and flattering compliment and young, modern trendsetter could ever want! Our version is the girliest kind of international glam possible, a style ride that combines postage-stamp-sized puppies with pixie swizzle-stick fashion and buttergly kisses for cute boys and even cuter shoes! Cupcake icing colors, vintage romance, an ATM card with Hello Kitty on it – and a way of life that says “yes!” to everything adorable!

Come on, get happy, with the multi-culti cutie, from Tokyo to Toronto to Paris with love! Pastel shades for Eye Quads, Lipstick, Plushglass, and Nail Lacquer…And due to popular demand, we’re completely cute-ifying three favourite Lip Pencil shades from last season that will join the fun and frolic. Flash! You’ll ♥ the Mineralize Blush with the sweet heart baked right into it. If it shines, shimmers and pops it’s completely, contagiously, cute!

U.S./Canada Launch Date: April 7th, 2011

International Launch Date: April 2011

Lipstick ($14.50)

Playing Koi – Creamy white peach pink (satin)

Quite Cute – Creamy bright whitened lavender (cremesheen)

Saint Germai -n Clean pastel pink (amplified)

Candy Yum-Yum – Matte neon pink (matte)

Play Time – Creamy intense violet (cremesheen)

Plushglass ($18.50)

Bubble Tea – Creamy pale nude

Fashion Fanatic – Creamy pale pink

Girl ♥ Boy – Bright light blue pink

I ♥ U – Creamy mid-tone purple

Lip Pencil ($13)

Naked Liner – Light neutral

In Synch – Bright yellow pink

Boldly Bare – Dirty red brown

Cutie Eyeshadow x 4 ($36)

Goody Goody Gum Drop – Light white pink (satin)

Boycrazy – Pale lavender with silver pearl (lustre)

Moshi Moshi! – Pale white green gold (frost)

Azuki Bean – Mid-tone dirty violet (frost)

Penultimate Eye Liner ($17.50)

Rapidblack – True black

Mineralize Blush ($23)

Miss Behave – Light beige with pearly mint green heart

Giggly – Light pink with pearly plum heart

Sakura – Lavender with pearly magenta heart

Nail Lacquer ($14)

Little Girl Type – Creamy pale lavender

Ice Cream Cake – Creamy blue pink

Mischievous Mint – Creamy pale blue mint

Loud Lash Mascara ($14)

Noisy Black – Black

Zoom Lash Mascara ($14)

Zoom Black – Rich black

Lashes ($14)

#7 Lash ($14)