The Spring 2012 Collection, created by Founder and Creative Director François Nars, stars a mix of bright and playful colors balanced with rich, saturated hues. Nars chose to photograph model Ginta Lapina for the spring campaign, explaining, “Her delicate features and classic beauty made her an ideal fit for a collection that’s at once fresh and fierce.”

To achieve the makeup look in the campaign image, Ginta’s skin was made radiant with Santa Fe Sheer Glow Foundation and set with Eden Loose Powder to create an Immaculate Complexion. Next, Zen Blush was applied to the hollow of the cheek and blended toward the temple for contour; Gaiety Blush was brushed onto the apple of the cheeks for a pop of color.

After prepping with Pro Prime Smudge Proof Eyeshadow Base, Lhasa Single Eyeshadow was blended onto Ginta’s lids, extending the color to the upper inner corner of the eye. Her brow bone was highlighted with Albatross Highlighting Blush before Dark Rite Soft Touch Shadow Pencil was swiped across the upper lash line. It was further defined with Rue Saint-Honoré Larger Than Life Long-Wear Eyeliner; a winged effect was created in the outer corner. The lower lash was lined with the same pencil and gently smudged. Brows were defined with Blondie Single Eyeshadow; lashes were curled, then brushed with two coats of Larger Than Life Lengthening Mascara. Lips were lined and filled in with Amazon Lipliner Pencil, then topped with Valparaíso Pure Matte Lipstick and Misbehave Lip Gloss for shine. The look was completed with Écume Nail Polish on the nails.

available June 13, 2012

Douce Eyeshadow Trio ($45) (Limited Edition)

shimmery icy pink, shimmery rose-petal pink, and matte deep rose

Lhasa Eyeshadow ($24)

shimmery lavender gray

Paramaribo Eyeshadow Duo ($34) (Limited Edition)

metallic brass and bronze

Dark Soft Touch Shadow Pencil ($24)

navy blue

Gaiety Blush ($28)

bright candy pink

Mexican Velvet Gloss Lip Pencil ($24)

rose hot pink

Valparaiso Pure Matte Lipstick ($25)

rich raspberry

Bilbao Pure Matte Lipstick ($25)

shimmering topaz

Diamond Life Nail Polish ($18) (Limited Edition)

metallic violet

Succumb to temptation in a Paradise that invites taboo encounters. Rare and exotic, these delights are divine; fig leaves meet fashion beneath a jungle canopy where Seeds of Desire sprout. Discover Unknown Pleasures with lavishly lush Nail Lacquers and Mattene Lipsticks. Semi-matte lips get ultra-pure colour in a slinky, slither-smooth formula that feels as light on the lips as lust. Trespass tantalizingly with pearlized Paint Pots in shades that create seamless coverage while blending smoothly over lids. Indulge yourself with a plush, posh and provocative collection of hypnotic hues.

US Launch Date: September 15th, 2011

Mattene Lipstick ($14.50)

Naked Bliss – Neutral light pink

Rare Exotic – Bright mid-tone blue pink

Legendary – Mid-tone brick red

Unknown Pleasures – Deep red blue

Seeds of Desire – Deep brown plum

Eden Rouge – Bright blue-red

Delectable – Orange-beige

Potent Fig – Deep blue grape

Deliciously Forbidden – Midtone berry

Fresh Amour – Light lavender

Paint Pot ($17.50)

Treasure Hunt – Light pearled yellow

Half-Wild – Mid-tone purple

Hyperviolet – Deep violet

Nubile – Light peachy nude

Idyllic – Mid-tone copper bronze

Genuine Treasure – Reflects antique gold

Pure Creation – Mid-tone frosty blue

Imaginary – Blackened navy

Nail Lacquer ($15)

Immortal Gold – Pale gold

Rain of Flowers – Blackened violet with sophisticated violet shimmer

The collection includes:

• tarte™ for True Blood™ natural cheek stain in shimmering red ($30.00)
• tarte™ for True Blood™ LipSurgence™natural lip tint in shimmering red ($24.00)
• tarte™ for True Blood™ palette ($52.00) 

Sshhh…Lips speak louder than words. You’re invited to experience glamour that’s strictly word-of-mouth. Newly formulated, this super-silky gloss delivers the perfect amount of Knockout colour with its innovative new brush applicator. Encounter a Lasting Sensation of hypnotically intense, pure colour with a vividly alluring shine that leaves lips looking lush for hours. Mesmerizingly minimal, non-sticky texture feels comfortable… featherlight. Eight tantalizing Lip Pencil shade extensions round out a collection that positively whispers Embrace Me.

U.S. Launch Date: July 28th, 2011

International Launch Date: August 2011

Glamglass ($14.50)

Casual Air – Frosted pale pink

It’s a Wow – Mid-tone blue-pink (“rose pink”)

Check This Out – Coral with ‘transforming’ yellow-pink pearl

Rich & Witty – Neutral dirty pinked beige

Comfort & Joy – Mid-tone frosted dirty mauve

Famously Fab! – Purple-lavender, slightly pearled

Tour de Fabulous – Clean/bright yellow pink with pearl

Style-Packed – Bright, vivid fuchsia

Knockout – Red with pearl

Rich Bounty – Deep red-brown with pearl

Real Posh – Deep berry, slightly pearled

Lip Pencil ($13)

What Comes Naturally – Pale peachy beige

Hip ‘n’ Happy – Dirty blue pink

Have to Have It – Soft warm beige

Just Wonderful – Dirty mauve

Entertain Me – Clearly orange

Lasting Sensation – Bright coral

Embrace Me – Vivid pinkish fuchsia

Just My Type – Intense warm brown

No one<3’s M∙A∙C more than a beauty blogger. To thank them for their passionate devotion & always honest feedback, we invited nine of our favourites to our lab in Toronto to custom-create their own Eye Shadow or Lipglass. Exclusively online, just like the makeup-mad minds that created them.

US & Canada Launch Date: June 21, 2011 (online only)

Eyeshadow ($14.50) (Limited Edition)

• Hocus Pocus – Dark sooty grey with silver pearl (Satin) (The Makeup Girl)
• Jealousy Wakes – Seething emerald green with teal and gold pearl (Veluxe Pearl) (Temptalia)
• Parisian Skies – Muted grey-blue (Satin) (Lipstick Powder N Paint)
• Sparkle, Neely, Sparkle! – Deep rusty brown with champagne-colored sparkle (Velvet) (Beauty Blogging Junkie)

Lipglass ($14.50) (Limited Edition)

• All of My Purple Life - Deep purple/grape with subtle sparkle (Afrobella)
• Caqui - Persimmon orange (Beauty Maverick)
• Evolution Revolution – Warm peachy pink with subtle purple, green, blue micro glitter (Makeup and Beauty Blog)
• Nitro:licious 2046 – Intense shiny red (Nitrolicious)
• Sonoran Rain – Deep coral-red with gold and silver pearl (The Shades of U)

Bloom brightly with a stylish fusion of the floral and the fashionable in the summer color collection that evoke the cool side of the hottest season. Fashion Flower girls are free to be, each one with cultivated connection to the green house and the fashion house. Unfolding and flourishing these perennial prima donna embrace the growing tend of cheeks and eyes lightly dusted with daisy debossed beauty powder and shadows.Their confidence steams from petal-light lashes that sprout dramatically with studio fix bold-black lashes dew lips that sparkle sweetly in Budding Beauty Lipgelee and Summer Shower, a softly sheer aqua blue lipstick. Ever him join these rare blossoms and succumb horticulturally to bouquet that’s equal parts of fleur and couture.

U.S. Launch Date: April 28th, 2011
International Launch Date: July 2011

Lipstick ($14.50)

Summer Shower – Light aqua (Glaze) (Limited Edition)

Mlle – Light white pink (Glaze) )(Repromote) (Limited Edition)

Ever Hip – Bright creamy coral (Cremesheen) (Repromote) (Limited Edition)

Growing Trend – Mid-tone taupe nude (Amplified Creme) (Limited Edition)

Lipgelee ($14.50)

Now in Season – Pale yellow with pearl pigment (Limited Edition)

Fashion Flower – Pale pink with pearl pigment (Limited Edition)

Budding Beauty – Pale coral with pearl pigment (Limited Edition)

Eyeshadow ($14.50)

Lucky Green - Frosted mid-tone lime (Veluxe Pearl) (Permanent)

Fresh Daisy - Frosted mid-tone yellow white (Frost) (Limited Edition)

Bows & Curtseys - Metallic hunter green (Satin) (Limited Edition)

Aqua - Aqua blue (Matte) (Permanent)

Free to Be - Bright true coral (Matte) (Permanent)

Groundcover - Mid-tone warm grey (Matte) (Limited Edition)

Beauty Powder ($25)

Alpha Girl – Soft peach pink with gold nuances (Repromote) (Limited Edition)

Light Sunshine – Pastel neutral pink with soft gold and pink sparkle (Limited Edition)

Studio Fix Lash ($14)

Bold Black – Deep intense black (Permanent)

Penultimate Eyeliner ($17.50)

Black - Pure black (Permanent)

Grab the board, hop in the Jeep, cruise the Pacific Coast Highway… Surf’s up! The lure of the endless summer starts here with My Paradise Cheek Powder, Summer Stash of Crushed Metallic Pigments, Hibiscus Lipstick and Splashproof Lash Mascara that just won’t smudge. Colourful, lustrous, and full of life…journey to a world where feeling the rush means taking a risk. Hang Ten! Here’s bronzing for every dude and dudette looking to hit the half-pipe with a killer tan. Bring commotion to the ocean with Solar Riche Bronzing Powder and new Gold-go-Lightly Studio Careblend/Pressed Powder. Capture the surf spirit, add contours & dimension with the latest Skinsheen Bronzer Stick! Defy sun-and-sea blasted lips with Suntints SPF 20 Liquid Lip Balms.

U.S. Launch Date: May 26th, 2011
International Launch Date: May 2011, June 2011 (Asia)

Surf, Baby! Cheek Powder ($28)

My Paradise – Peach pressed powder with gold hibiscus flower overspray (Limited Edition)

Lipstick ($15.50)

Naturally Eccentric – Creamy white nude (Lustre) (Limited Edition)

Hibiscus – Bright orange coral (Cremesheen) (Limited Edition)

Bust Out! – Dirty mid-tone violet (Lustre) (Limited Edition)

Mocha – Peachy yellow-brown (Satin) (Permanent)

Lipglass ($15.50)

Girl On Board – Pale white gold (Limited Edition)

Good Lovin’ – Soft peachy pink (Limited Edition)

Strange Potion – Soft coral pink (Limited Edition)

Krazy Kahuna – Warm mid-tone brown (Limited Edition)

Crushed Metallic Pigment Stacks ($32.50)

Summer Stash - Light pink champagne, light white pearl, light violet with silver pearl, brown bronze with gold pear (Frost) (Limited Edition)

Surf the Ocean – Frosty platinum, light yellow green, gold bronze, dirty graphite with silver pearl (Frost) (Limited Edition)

Eyeshadow ($15.50)

Short Shorts – Frosty white champagne (Frost) (Limited Edition)

Sun Blonde – Dirty yellow gold (Frost) (Limited Edition)

Saffron – Deep coral caramel (Satin) (Limited Edition)

Surf USA – Frosted teal (Frost) (Limited Edition)

Swell Baby – Mid-tone grey (Satin) (Limited Edition)

Powerpoint Eye Pencil ($15.50)

Gilded White – Yellow white frost (Limited Edition)

Blue Noon – Teal with gold pearl (Limited Edition)

Pigment ($19.50)

Naked – Fleshy beige with golden copper pearl (Permanent)

Melon – Soft bright golden peach (Permanent)

Splashproof Lash Mascara ($14)

Blacksplash - Black (Permanent)

Nail Lacquer ($13.50)

Hangin’ Loose – Dirty pink nude (Limited Edition)

Ocean Dip – Mid-tone creamy aqua (Limited Edition)

Skinsheen Bronzer Stick ($29.50)

Tan-tint – Soft suntan bronze (Limited Edition)

Billinoaire Bronze – Warm golden tan (Limited Edition)

Gilty Bronze – Coppery bronze with gold shimmer (Limited Edition)

Bronzing Powder ($24)

Solar Riche – Mid-tone deep orange brown (Limited Edition)

Refined Golden – Finely spun gold with soft pearl finish (Permanent)

Studio Careblend Pressed Powder

Gold-Go-Lightly Mid-tone golden tan brown (Limited Edition)

Lush-Light Bronze Mid-tone rosy pink brown

Suntints SPF 20 Liquid Lip Balm ($15.50)

Full of Grace Soft sheer rose (Limited Edition)

Pink Tinge Clean bright yellow pink with gold pearl (Limited Edition)

Lilt of Lily Soft creamy pale pink (Limited Edition)

Brush

129SH Powder/Blush Brush ($34)

Bags

Surf, Baby! 1 ($28)

Surf, Baby! 2 ($32)

Unpredictable, uncharted and unnat¬ural, Illamasqua unleashes Toxic Nature for Spring/Summer 2011, a colour collection born from a visionary concept of nature fighting back against the genetically modified society that plunders it. Illamasqua has created the Toxic Nature collection through a palette of lurid shades, corrupted hues and glistening muted tones that offer intoxicating versions of their original selves.

“Having an artist background highly influenced this collection. The medium of paint when it is in various states [mixed on a palette, on a canvas, the colours mutating when you wash your brushes] inspired the product colours of Toxic Nature. Blends, washes, dabs, drips, daubs and splashes of colour are evident in the imagery of the collection.” Alex Box, Illamasqua Creative Director.

Like nature itself, it’s not all sweetness and light. Shades of mint, mushroom, plum, orange and rose are distorted with rich textures and pops of acid-infused brightness that command attention and draw you in…

Available at illamasqua.com on March 10, 2011

Available at UK Counters on March 17th, 2011

Available at Sephora in April 2011

Cream Pigment (£17)

Emerge – peach (EU exclusive)

Bedaub – mint

Dab – lilac

Hollow – toffee

Delirium - rose taupe (EU exclusive)

Mould – grape

Precision (£17)

Glister – glistening opalescent nude

Lipstick (£15.50)

Atomic – fuchsia violet

Flare – bright orange

Sheer Lipgloss (£13)

Torture – coral Peach

Divine – fuchsia Pink

Nail Varnish (£13.50)

Purity – peach

Bacterium – pearlescent ash ochre

Radium – acidic lime shimmer

Stagnate – grey mauve

Gamma – neon orange

Toxic Claw (£35.00)

“CUTE!” The most fanciful, fun and flattering compliment and young, modern trendsetter could ever want! Our version is the girliest kind of international glam possible, a style ride that combines postage-stamp-sized puppies with pixie swizzle-stick fashion and buttergly kisses for cute boys and even cuter shoes! Cupcake icing colors, vintage romance, an ATM card with Hello Kitty on it – and a way of life that says “yes!” to everything adorable!

Come on, get happy, with the multi-culti cutie, from Tokyo to Toronto to Paris with love! Pastel shades for Eye Quads, Lipstick, Plushglass, and Nail Lacquer…And due to popular demand, we’re completely cute-ifying three favourite Lip Pencil shades from last season that will join the fun and frolic. Flash! You’ll ♥ the Mineralize Blush with the sweet heart baked right into it. If it shines, shimmers and pops it’s completely, contagiously, cute!

U.S./Canada Launch Date: April 7th, 2011

International Launch Date: April 2011

Lipstick ($14.50)

Playing Koi – Creamy white peach pink (satin)

Quite Cute – Creamy bright whitened lavender (cremesheen)

Saint Germai -n Clean pastel pink (amplified)

Candy Yum-Yum – Matte neon pink (matte)

Play Time – Creamy intense violet (cremesheen)

Plushglass ($18.50)

Bubble Tea – Creamy pale nude

Fashion Fanatic – Creamy pale pink

Girl ♥ Boy – Bright light blue pink

I ♥ U – Creamy mid-tone purple

Lip Pencil ($13)

Naked Liner – Light neutral

In Synch – Bright yellow pink

Boldly Bare – Dirty red brown

Cutie Eyeshadow x 4 ($36)

Goody Goody Gum Drop – Light white pink (satin)

Boycrazy – Pale lavender with silver pearl (lustre)

Moshi Moshi! – Pale white green gold (frost)

Azuki Bean – Mid-tone dirty violet (frost)

Penultimate Eye Liner ($17.50)

Rapidblack – True black

Mineralize Blush ($23)

Miss Behave – Light beige with pearly mint green heart

Giggly – Light pink with pearly plum heart

Sakura – Lavender with pearly magenta heart

Nail Lacquer ($14)

Little Girl Type – Creamy pale lavender

Ice Cream Cake – Creamy blue pink

Mischievous Mint – Creamy pale blue mint

Loud Lash Mascara ($14)

Noisy Black – Black

Zoom Lash Mascara ($14)

Zoom Black – Rich black

Lashes ($14)

#7 Lash ($14)

Gloss is good, but there’s nothing quite as wonderfully, worldly cinematic as a Lipstick – and they’re coming back! We’ve updated formulas to make it all plausible. Sheen Supreme is the combination of the strong, sensually saturated colour of, say, Tilda Swinton’s I Am Love Milanese Lipstick, leavened with the light feel and clear vibrancy, the see-through sheen of a modern New York City Girl Gloss. Imagine no muddy undertones, gliding in pearl or creme finish, moisturizing with no sticky/tacky feel. It’s a new medium, with M∙A∙C in the lead. This is retro/modern – and
devastatingly chic.

Lipsticks ($14.50)

Supremely Confident – Pale nude

Bare Again – Pinky neutral beige

Can’t Get Enough – Beige neutral

Behave Yourself – Light blue pink

Gotta Dash! – Pale clean coral

Full Speed – Bright clean yellow pink

Insanely It – Watermelon pink

Ultra Darling – Mid-tone yellow pink

New Temptation – Vivid blue red

Quite the Thing! – Deep blue plum

Impressive – Neutral gilded plum

Look at Her! – Metallic copper

Can’t Resist – Golden purplish red

Good to be Bad – Deep burgundy

North American Launch Date: March 3, 2011

International Launch Date: March 2011